On May 15th, we had our first customer. A lady named Charlotte paid £1.49 to access all of her suggested careers with pathways into them. Since then we’ve run 16 separate product, ad and pricing experiments. And we hit the milestone of our 1,000th customer on September 3rd. We’re now…

We’ve just been awarded the runner-up prize of £80,000 by Nesta and the Department of Education in the CareerTech challenge! Emma and I are thrilled and honoured to receive this prize. Tris Dyson, Managing Director of Nesta Challenges, shared these kind words about our app: “Would You Rather Be is…

We’ve had an epic four months of product building! Our product is 10 times better than it was back in October. And the feature we put the most time and effort into and that I’m most proud of is Pathways. Pathways are hyper-personalised to do lists to help people into…

We’ve had a pretty intense and productive start to September. In 6 short weeks, we ran 15 product experiments! That’s an experiment every 2 days, between just two of us. And we’ve learnt a lot! It’s been quite the rollercoaster — full of ups and downs. We haven’t yet cracked…

My core focus since mid-May has been on talking to users and customers to better understand their motivations, behaviours and pain points. And then synthesising all of this information to figure out what products and features we should build next. This process is called “Product Discovery”. As I mentioned in…

I recently raised £550k for my startup, Would You Rather Be! This includes a £500,000 venture capital (VC) investment from Forward Partners and three angel investors. We’re also one of twenty proud finalists of Nesta’s CareerTech Challenge prize, who have awarded us a £50,000 grant. I started this project last…

Since May, I have been working two days a week for a startup called Soultime. Soultime is an app that helps Christians with their spiritual and emotional health. It has meditations on a range of topics including anxiety, stress, sleep, identity, relationships and emotions. The app also has calming music…

Malaria Challenge Chatbot is Live The malaria challenge chatbot is finally live! Try it out at this link: https://m.me/malariachallenge After spending over 200 hours working on this project and a year of back-and-forth with the Against Malaria Foundation, we finally got there! Try it out and let me know what you think! 😊

Over the past 5 months I’ve been working on a web app to help people find a satisfying career — it’s called “Would You Rather Be”. The app asks you to choose which of two careers you would prefer to do. For example: After 100 of these questions, the app…