Our first 1,000 customers

Evolution of our strategy

Graduate recruiters

Schools

Direct to consumers

Our journey to 1,000 customers

Facebook and Instagram ads

Ad creative

Narrow vs broad

iOS privacy headwinds

Optimising our funnel

Price

How we charge

Showing more information for free

Showing less information for free

Charging user up front

Our homepage

Improvements to our product

Completed Pathways

In-education variant

Skills

Search/Browse/Delete

Videos

What’s next

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Phil Hewinson

Phil Hewinson

Tech for Good Entrepreneur

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